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Dear Mr/Ms,

In this edition of Tax Navigator you can find insights and events on more fascinating topics from the world of tax.

The tax authorities are tightening their audits in the area of influencer marketing. Through targeted investigations, both companies and creators are coming more into focus. In our topic hub, we inform you about the most important tax aspects in influencer marketing and show you where there is a need for action.

The implementation of a Tax Compliance Management System (Tax CMS) is complex and full of pitfalls. Learn how to successfully operationalize a Tax CMS - from pilot project to international rollout.

We wish you an inspiring read. As ever, if one of the posts particularly grabs your interest, don’t hesitate to contact one of our experts. We look forward to hearing your feedback and will be glad to answer your questions personally.

Kind regards,

Taxes & Compliance in Influencer Marketing

For companies and creators

In influencer marketing, creativity and tax law meet directly. There are clear rules for both businesses and creators to handle respective services correctly. The following key aspects show which tax issues are in focus – and where there is a need for action.

Implementation and operationalisation of a Tax CMS 

From pilot project to international rollout

Building a Tax CMS is not bound to succeed. Of central importance is the determination of process flows and responsibilities. Pilot projects can provide valuable insights, create acceptance and facilitate the rollout. We will show you how to successfully operationalise a Tax CMS - from the pilot project to the international rollout.

Don't miss it!
tax@web: „Tax CMS: Vom Konzept zu einer internationalen Operationalisierung mit Impero“ on 9 September 2025 (10:00 to 11:00 Uhr). Find out more and talk to our experts Thomas Felzmann and Mihai Timciuc as well as with André Bosch from our cooperation partner Impero.

This event will be held in German.
tax@web: „Steuerliche Aspekte der Schuldensanierung im Rahme von M&A-Transaktionen“ on 16 September 2025 (10:00 to 11:00 Uhr). Find out more and talk to our expert Dr. Nicolas Brüggen.

This event will be held in German.

I love Tax

Know what’s important!

Tax law is changing like hardly any other subject. Keep a clear head with us. In our TaxHub you can find a selection of the current and particularly relevant news on all kinds of tax.

Read about the following topics in particular:

Federal Ministry of Finance specifies rules
VAT classification of sales from B2C online events

Update on minimum taxation
Draft bill on the German Minimum Tax Amendment Act published

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